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Issue Date
Title
Author(s)
2015
E-Banking Service Qualities, E-Customer Satisfaction, and e-Loyalty: A conceptual Model
Sathiyavany, N.
;
Shivany, S.
2015
Grounded theory as a methodology for exploring marketing strategies for a special context
Shivany, S.
;
Velnampy, T.
2015
Literature survey on post war marketing strategies for the Conflcit effcetd areas of Sri Lanka
Shivany, S.
;
Velnampy, T.
;
Kajendra, K.
2015
Determinants of demand in hotel industry Special reference: Jaffna District
Sothilingam, V.
;
Shivany, S.
;
Sivapragasam, S.
2015
The cases of women (micro) marketers in northern province, Sri Lanka
Shivany, S.
;
Velnampy, T.
;
Kajendra, K.
2015
Consumer responses towards the 4ps marketing strategies in the conflict affected areas of Sri Lanka: a grounded theory approach
Shivany, S.
;
Velnampy, T.
;
Kajendra, K.
2015
Role of marketing department of University in boosting micro marketers in an unethical business environment.
Shivany, S.
;
Ratnam, E.
;
Sivarajah, K.
;
Karunanithy, M.
;
Rajumesh, S.
;
Sivesan, S.
;
Sathana, V.
;
Kumaradeepan, V.
;
Sivanenthira, S.
;
Dilogini, K.
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Velnampy, T.
3
Kajendra, K.
1
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1
Karunanithy, M.
1
Kumaradeepan, V.
1
Rajumesh, S.
1
Ratnam, E.
1
Sathana, V.
1
Sathiyavany, N.
1
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3
Post war marketing environment
2
Grounded theory
2
Micro marketers
1
e-Banking Service
1
e-Customer Satisfaction
1
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1
e-Service Quality
1
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true