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Results 1-10 of 10 (Search time: 0.004 seconds).
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Issue Date
Title
Author(s)
2021
Enhancing behavioural intention among young consumers to choose green hotels evidence from a frontier market
Achchuthan, S.
;
Prahalathan, B.
;
Umanakenan, R.
;
Kajenthiran, K.
2021
Assessing the effects of service quality, student satisfaction, and student engagement on student loyalty a private higher education perspective
Konalingam, K.
;
Mahadevan, K.
;
Sivarajah, R.
2021
Factors Determining Social Media Marketing Adoption of Micro, Small and Medium Enterprises (MSMEs) in the Northern Province, Sri Lanka
Shanmuganathan, K.
;
Shivany, S.
2021
Nexus Between Social Media and Brand Preference of Smart Mobile Phones: An Empirical Study in Sri Lanka
Vasanthakumar, K.
2021
Entrepreneurial Marketing Dimensions: Evidence from Women-Owned SMEs in Sri Lanka
Shivany, S.
2021
Linkages with Micro Small Medium Enterprises (MSMEs) for Sustainable Higher Education in Management
Shivany, S.
2021
Role of Innovative Marketing Strategy for Success of Micro, Small, and Medium Enterprises (MSMEs)
Vaikunthavasan, S.
;
Velnampy, T.
;
Rajumesh, S.
2021
How Does Green Marketing Strategy of Micro, Small and Medium Enterprises Influence on Consumer Behaviour?
Vaikunthavasan, S.
2021
Influence of Customer, Competitor and Inter-functional orientation on the performance of Micro, Small and Medium Enterprises
Vaikunthavasan, S.
2021
How Competency Marketing Influences Sme Sector: A Mixedmethods Approach
Hensman, G.H.
;
Vaikunthavasan, S.
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Vaikunthavasan, S.
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Subject
1
Absorption competence
1
Biospheric value
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Brand preference
1
Competency marketing
1
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Consumer attitude
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Consumer behaviour
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