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Issue Date
Title
Author(s)
2016
Antecedents of youth's intentions in seeking microcredit: Evidence from Jaffna district, Sri Lanka
Kajenthiran, K.
;
Karunanithy, M.
;
Achchuthan, S.
2015
Service Quality and Student Satisfaction: A Case Study of Private External Higher Education Institutions in Jaffna, Sri Lanka
Kajenthiran, K.
;
Karunanithy, M.
2019
Intention towards mobile multimedia message (MMS) advertisements
Jayasooriya, T.S.
;
Shivany, S.
;
Vaikunthavasan, S.
2018
Interfaces among e-banking service qualities, e-customer satisfaction, and e-loyalty
Sathiyavany, N.
;
Shivany, S.
2015
E-Banking Service Qualities, E-Customer Satisfaction, and e-Loyalty: A conceptual Model
Sathiyavany, N.
;
Shivany, S.
2017
Challenges Faced by Diary Producers for Pursing Sustainable Livelihood in Mullaithivu District
Shivany, S.
;
Vaikunthavasan, S.
;
Piriya, M.
2017
Exploring the model for consumer characteristics linked with technology marketing
Kurunathan, D.
;
Shivany, S.
2017
Comprehensive Model for Understanding and Enhancing Pro- Environmental Purchase Behavior: Towards A Conceptual Framework
Achchuthan, S.
;
Umanakenan, R.
;
Kajenthiran, K.
2016
Enhancing customer loyalty to supermarkets through retailling service quality practices
Sivabalan, A.
;
Jebarajakirthy, C.
;
Mahadevan, K.
;
Konalingam, K.
2017
Customer loyalty to supermarkets via service quality
Sivabalan, A.
;
Jebarajakirthy, C.
;
Mahadevan, K.
;
Konalingam, K.
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Author
45
Shivany, S.
13
Velnampy, T.
12
Vaikunthavasan, S.
7
Rajumesh, S.
6
Grace, H.H.
6
Kajendra, K.
4
Dilogini, K.
4
Karunanithy, M.
4
Kurunathan, D.
3
Jebarajakirthy, C.
.
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Grounded theory
4
Marketing strategies
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Post war marketing environment
2
Advertisements
2
Ambient Marketing
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Ambush Marketing
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Attitude
2
Banking Industry
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Competitive marketing strategy
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Content Analysis
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