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Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 187
Issue DateTitleAuthor(s)
2024Factor Influencing the Application of Social Customer Relationship Management in Women-Headed Small and Medium EnterprisesSathana, V.
2024Role and Level of E-CRM in Women-Headed Micro, Small, and Medium Enterprises in Sri LankaSathana, V.
2018Factors determining the development of SMEs in Jaffna District.Sathana, V.; Velnampy, T.; Rajumesh, S.
2018Exploring the Value Addition Strategies to Access Standards of Products of Micro, Small and Medium Entrepreneurs in Jaffna DistrictSathana, V.
2019Exploring the Problems and Challenges of Micro, Small and Medium Enterprises in Northern ProvinceSathana, V.; Velnampy, T.
2015Encouraging Innovativeness in universities through market orientation practicesJebarajakirthy, C.; Sathana, V.
2019Innovative Marketing Strategy for (MSMEs): Scale Development and ValidationSathana, V.; Velnampy, T.; Rajumesh, S.
2018Development of Conceptual Model for Social Media Characteristics and Consumers’ Purchase IntentionKajanthy, K.; Sathana, V.
2021How Does Green Marketing Strategy of Micro, Small and Medium Enterprises Influence on Consumer Behaviour?Sathana, V.
2021How competency marketing influences SME sector : A mixed - methods approachHensman, G.H.; Sathana, V.
2024Perosnal Branding through social media: The role of personal branding on professional growth, networking, and career developmentJegashini, K.; Sathana, V.
2021Influence of Customer, Competitor, and Inter-Functional Orientation on the Performance of Micro, Small and Medium EnterprisesSathana, V.
2024The Challenges of women entrepreneurs in the crisis environment in northern provinceTheepavathana, T.; Sathana, V.
2024Social customer relationship management application of MSMES the crisis environmentSathana, V.
2025Unemployment among Women, Challenges, and Coping Strategies: Evidence from the Vavuniya DistrictUmairani, K.; Sathana, V.
2025Factors Affecting the Branding of Small and Medium Enterprise Products in the Kandy DistrictKarunaratne, M.M.U.L.; Sathana, V.
2011The relationships of customer perceived value, customer satisfaction and customer loyalty: an emprical studySathana, V.
2015Role of marketing department of a university In boosting micro marketers in an unethical Business environmentShivany, S.; Ratnam, E.; Sivarajah, K.; Karunanithy, M.; Rajumesh, S.; Sivesan, S.; Sathana, V.; Kumaradeepan, V.; Sivanenthira, S.; Dilogini, K.
2015Influence of social media characteristics on consumers' purchase intentionKajanthy, S.; Sathana, V.
2021Network relationship marketing strategy for The success of micro, small and medium Enterprises in sri lankaSathana, V.
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 187