Linking social capital and people’s involvement in the tourism context of sri lanka: Special reference to the mirrisa, galle district

Abstract

The study aims to identify the association between Linking Social Capital (LSC) and People's Involvement (PI) in the tourism context. LSC is one of the essential factors that influence PI in tourism activities. While the local people link them with government authority, Non-Government Organizations (NGOs), financial institutions, tourism industries, donor agencies, and experts, they can acquire financial and non-financial assistance to involve in local tourism activities, and they can get the support from the Decision Making and Problem Solving (DMPS) of tourism planning and development. Data were collected from 65 respondents through self-administered questionnaires with a 1-7 Likert scale. The mean values of the independent and dependent variables were calculated and correlation analysis was employed in SPSS to identify the association between LSC and PI. The results revealed that there is a positive association between LSC and PI in the tourism context. Therefore, it can be emphasized that LSC enhances the PI in local tourism activities.