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Collection's Items (Sorted by Submit Date in Descending order): 1 to 14 of 14
Issue DateTitleAuthor(s)
2011The impact of Product Modification on Customer Satisfaction.Vannarajah, T.L.; Jude Leon, S.A.
2019Impact of Customer Relationship Marketing on Customer Loyalty - A comparative study between state banks and private banks in Northern Region of Sri LankaJude Leon, S.A.; Pathmini, M.G.S.
2017The impact of brand equity on consumer purchasing decision - Special reference to Lux beauty soap in Vavuniya DistrictJude Leon, S.A.; Thilakshan, P.
2014A Review on The Relationship Variables to Job DesignThusyanthy, V.
2021Factors Determining Social Media Marketing Adoption of Micro, Small and Medium Enterprises (MSMEs) in the Northern Province, Sri Lanka.Kajanthy, S.; Shivany, S.
2018Development of Conceptual Model for Social Media Characteristics and Consumers’ Purchase IntentionKajanthy, K.; Vaikunthavasan, S.
2020Exploring the Factors Affecting User Satisfaction of Dialog Axiata PLC Company Products: A Systematic ReviewKajanthy, K.; Vivek, R.
2017Determining Factors in Adopting the Social Media Applications for the Development of SME in Jaffna DistrictKajanthy, S.; Vaikunthavasan, S.
2017Impact of Social Media Marketing on Customers’ Purchasing Intention: With Special Reference to Hotel Industry in North Central Province, Sri Lanka.Senevirathna, H.P.I.S.; Kajanthy, S.; Vaikunthavasan, S.
2017Determinants of Customer Relationship Marketing in Commercial Banks with Special Reference to Jaffna District.Sivesan, S.; Kajanthy, S.
2017Exploring the Model for Multimedia Messaging Services for Special ContextGrace, H.H.; Kajanthy, S.; Kurunathan, D.
2017Green Banking Practices of Public Sector Banks in Sri LankaKajanthy, S.; Grace, H.H.
2015Influence of Social Media Characteristics on Consumers’ Purchase IntentionKajanthy, S.; Vaikunthavasan, S.
2019Determinants of Customer Satisfaction in Ammachchi Traditional Food Center in Vavuniya DistrictKeerthika, A.; Kajanthy, K.; Thayaparan, A.
Collection's Items (Sorted by Submit Date in Descending order): 1 to 14 of 14